How To Have A Successful Career In The Fitness Industry 

The fitness industry is one of the biggest industries on the market, turning over millions of dollars each week. It is an industry that can provide not only a paying career but one that is full of fulfillment and enjoyment. That said, those who work within the fitness industry have often complained about the low wages commonly associated with the career. Like any career however one within the fitness world has the scope and potential to earn you a lucrative living with a bit of hard work. If you are still not convinced, here are some ways that you can have a successful career in the fitness industry.

Consider your niche

There are so many different sectors within the industry you will want to highlight the area that you most want to work in. Or perhaps you want to spread yourself across multiple disciplines to increase your revenue potential. Whichever option you go for you will need the appropriate qualifications and ideally, they should complement each other. Below is a list of some of the sectors within the industry you might want to consider; 

  • Personal trainer
  • Fitness instructor
  • Sports nutritionist
  • Sports massage therapist
  • Strength and conditioning coach
  • Yoga instructor
  • Exercise referral specialist
  • Fitness tutor and assessor
  • Group exercise instructor

Once you have decided upon the areas within the industry that you most want to focus on you can identify how you can make money. Here are some potential routes you could take to start earning yourself an income in the fitness industry.

Freelance personal training

Freelance personal training gives you the option to work for yourself. You can set your hours, and your rates, and work as much or as little as you want. Freelance personal training can be incredibly versatile also. You can train clients online, in person, in group settings, and in any discipline you choose. Typically you will have higher earning potential when training on a freelance basis but the challenge will come in attracting the clients and having the appropriate premise to train them from.

Gym instructing

Gym instructing is a good option when starting in the industry. It gives you the chance to earn a steady wage while gaining experience and building connections and potential clients. You will also have all of the equipment at your disposal without having to invest in your own. There are typically lots of routes for a progression in gym environments and you could work your way up to gym manager. This is a great way to gain experience and income, to give you the springboard you need to potentially set up or run your gym.


There are lots of franchise opportunities within the fitness industry that could provide you with the means to be your own boss and have uncapped earning potential. A franchise opportunity could allow you to run your own gym, your own boot camps or fitness classes, or even nutritional and dietary support workshops. What is more, franchises help you to get your business off the ground and allow you to focus on the bit you love the most, fitness.

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