5 Business Benefits of Hiring an External Tech Writing Team
Choosing to outsource your tech writing can feel pretty daunting, especially if you've only ever kept things in-house up until now. It's not easy to put your trust in an outsourced partner to produce tech content in your business's name, but provided you find the right partner, they can end up being a real asset to your brand.
Not sure whether hiring an external writing team for your tech content is the right choice? Keep these five business benefits in mind when you're making a decision.
Get Consistent, High-Quality Documentation
One of the biggest benefits of working with an outsourced tech writing team is that you can rely on the quality of the content you receive. External teams often follow strict internal style guides, and their content is edited in-house before it's delivered to you, so it's not your responsibility to fact-check and look for grammar mistakes before an article can go live.
Hiring a team that prioritizes delivering high-quality content, like DevDocs, means your branded content should be free from errors and inconsistencies, so you can maintain a professional voice across all materials.
Free Up Your In-House Team for Core Work
Another major advantage of hiring an external team for your tech content is that it frees up your own in-house team, so your product managers and designers can focus on the jobs they do best.
As a result, you can avoid draining internal time on creating documentation and manuals (something that a professional writer can likely do a better job of anyway), and you'll be able to share launches and updates faster by splitting responsibilities between several outsourced professionals.
Scale Documentation Without Hiring Full-Time Staff
If you're not relying on your staff with other credentials to produce your tech content, the only alternative is to expand your internal team to include writers. This is an expensive commitment, especially if you're in the early days of growing your business.
That's where outsourcing your tech content to an external writing team just makes sense. You'll be able to increase your output quickly without the extra admin and expense of hiring your own staff. Outsourcing is particularly ideal if you're a product-led company or you want an efficient way to release frequent updates.
Reduce Long-Term Costs
On the subject of costs, the great thing about working with an external tech writing company is that you'll only pay for what you need. That might be on a per-project or per-hour basis, depending on the company's pricing structure, but it's still better value than paying someone a full-time salary, including sick pay, holiday pay, bonuses, and all the rest.
Plus, since you can expect your content to contain fewer mistakes when it's written by a team of tech experts, you'll be hit with fewer hidden costs, so you don't end up going over budget for content.
Stay Flexible During Product Cycles
Finally, because an outsourced writing team is simply an extension of your own, you have the flexibility to bring in writers when needed—and pause your projects during quiet phases.
That makes external tech writing particularly useful if you're a startup or a growing company with variable workloads and the desire to scale quickly.
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